About the Book

 Prepare for a paradigm-shifting view of biblical manhood

Every man wants to succeed. But for so many, life seems to get in the way. We all have friends—good men, followers of Christ even—who start out well but before long, they’re failing at relationships, bending ethical standards, or driving themselves so hard at work they’re losing the hearts of their wife and kids.


In The Real Win, Colt McCoy and Matt Carter wrestle deeply and personally with this challenge, then deliver down-to-earth, biblical answers. Based on their personal experiences and a close study of Scripture, McCoy and Carter show men:

  • Why so much depends on who you trust, and who you serve
  • Why every man is called to lead, and why every man can
  • How to man up to temptation—and conquer it
  • How to find the “win” even in your biggest failure

“The real win means trusting the Lord and walking with Jesus no matter what,” write Matt and Colt. “That kind of faithfulness is possible for any man who follows God with all his heart. No matter what circumstances threaten him, a faithful man is the most truly confident man in the room.”

What Are Others Saying?

Max“Colt McCoy and Matt Carter have joined arms to lead men to win. Not just win in athletics or careers, but to win in life. The pages of this book are packed with inspirational words and practical guidance. I heartily recommend it.”

Max Lucado, pastor and best-selling author


Akin“The Real Win: A Man’s Quest for Authentic Success is a really good book. It is honest, transparent, convicting, challenging, and instructive. It makes plain what it really means to ‘be the man!’ Colt McCoy and Matt Carter invite men to a higher and greater calling as they follow hard after the real man’s man, Jesus of Nazareth.”

Daniel L. Akin, president of Southeastern Baptist Theological Seminary


Patrick“Men hate asking for directions a little more than they hate to read. It isn’t that we can’t read; it’s just that we need something that keeps our interest and gives us practical help. Welcome to that book. The Real Win will help you grow in your faith so that you can be the man God has called you to be.”

Darrin Patrick, lead pastor of The Journey


JD“A gut-wrenching, soul-piercing book that wrestles honestly with questions every man asks and emotions every man feels, whether he ever admits it or not. I will recommend this book to all the men in my church. You won’t be able to put it down.”

J. D. Greear, author of Stop Asking Jesus into Your Heart: How to Know for Sure You Are Saved and Gospel: Recovering the Power That Made Christianity Revolutionary


Chandler“I can’t speak highly enough about the way this book addresses manhood in our culture. Biblically challenging and radically applicable, it honestly addresses the deepest longings and fears a man faces.”

Matt Chandler, author of The Explicit Gospel and Creature of the Word


Brad“This is not your typical formula for a book on success and manhood. By humbly and honestly walking through their failures, Matt Carter and Colt McCoy teach the difficult truths we face as men and leaders. I have great hope that through this book, more and more men will begin to see their struggles in marriage, career, and family as a way to point them to the ultimate picture of success: Jesus Christ.”

                                 Brad Lomenick, executive director and key visionary of Catalyst


Cory“As a young man fresh out of college, I know I’m going to chase something with the rest of my life. The Real Win helps me lock in on exactly what that should be. This book identifies what’s truly satisfying, what’s worthy of being chased. I’m in for the win.”

Cory Cotton, cofounder of Dude Perfect and author of Go Big


Jennie“We live in a world full of scoreboards. Matt and Colt have experienced both wins and losses, and I’ve seen them both want God more than all of it. They are men who fight well, and they will lead you to fight well. This is worth it. In The Real Win, Matt and Colt will move you from a life of striving to one of fulfillment, living for the God who has already won the ultimate victory.”

Jennie Allen, Bible teacher and author of Anything

Colt McCoy & Matt Carter



Colt McCoy is an NFL quarterback. As a college student, he was the winningest quarterback in the history of NCAA football and led his University of Texas team to the 2010 BCS national championship game. During his senior year, Colt won thirteen of the top fifteen major college player awards, including quarterback of the year, offensive player of the year, and outstanding football player of the year. The 2008 Heisman trophy runner-up, Colt is involved in several ministries around the world. Colt and his wife Rachel live in Austin, Texas.

Matt Carter is founding pastor of the 8,000-member Austin Stone Community Church. He is a co-leader of the For the City network, which helps churches partner with social service agencies to meet local needs. Matt is the author of several books and speaks at conferences around the nation. He holds a master of divinity degree from Southwestern Baptist Theological Seminary. He and his wife, Jennifer, have three children: John Daniel, Annie, and Samuel.

Marcus Brotherton is a journalist known internationally for his literary collaborations with high-profile public figures, humanitarians, inspirational leaders, and military personnel. He is the author or co-author of more than twenty-five books, including the New York Times bestselling We Who Are Alive and Remain, about surviving members of the Band of Brothers.

Where to Buy the Book?


Barnes--Medium--Button           Publisher-Button          Books-A-Million-Medium          Berean-Christian-Store          CB-Store          Cokesbury           Mardel-logo          Parable-logo          WB-LOGO          iTunes

Where to Buy the Curriculum?